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Santa Clara Valley Open Space Authority

Design of communication materials for organization in the Silicon Valley region, devoted to conservation of the
natural environment, and of supporting agriculture and protecting open spaces.

The Greenprint brochure is a distilation of a detailed,
30-year conservation vision for Santa Clara County.

A precedent-setting approach to evaluating an ecosystem: “This first-ever regional economic valuation demonstrates how natural capital and its benefits directly support the region’s economic health and overall well-being. The value of Santa Clara County’s natural capital is estimated between $162 and $386 billion.” A spare design format features compelling, detail-rich content. 70-page report and executive summary version.